Hospitality Company analysis Essay Example | Topics and Well Written Essays - 750 words

Hospitality Company analysis - Essay Example The company believes in personal dedication for the employees to achieve anything the employees dream of in the attainment of success. Stinking Rose has many branches in United States that use multi hotel reservation system. The company is known as the largest hotel with lodging and providing garlic stuffs. Stinking Rose has more than 4000 hotels and operates in more than 90 countries operating under Stinking Rose. The company operates under names like Beverly Hills. For example Beverly is located at California which offers famous garlicky signature dishes. If one spends a night at Beverly he or she will only pay $ 139 per night. Another example is Dracula Grotto which is known as the best for a medieval hideaway in this restaurant one will not feed in garlic, and the last Piazza & cafes which is known as the heart of stinking room and one is put under Italy, great people watching and a place for conversation. One of the strategic future directions of Stinking Rose Restaurant is to expand for example in Caribbean and other parts. Another future direction is to remain in the market as the largest hospitality company that provides wide range of brands that are unique and satisfy the customers in all corners of the world. The company was graded as high classic restaurant in San Francisco and was awarded a certificate of excellence in 2013 in terms of food, services, value and atmosphere. The restaurant price range is approximately $23 to $32 when one spends a night in the restaurant being served with garlic stuffs. The company aim is to make sure that it expands world wide and be the best with high quality services at affordable prices to meet all market segments. The board of directors in Stinking Rose Restaurant has the power to hire all qualified and ready to work employees and managers to supervise the company. This means the company will have the best result by attracting a lot of customers due to management. Stinking Rose

Marketing of TelePacific Communications Case Study

Marketing of TelePacific Communications - Case Study Example It is evidently clear from the discussion that financial strength is one of the prime constraints of TelePacific which restricted them to promote the company across the world. Therefore, e-marketing will be an effective promotional tool to develop awareness among the people of the world. Moreover, the award received in 2010 has enabled the company to increase its annual revenue by 13% each year. Managing customers efficiently is an important competency of an organization dealing in the service sector. Maintaining long-term relationships with the existing customers and developing unique strategies will enable the company to retain and to attract new clients. Involving customers in planning future strategies of the company will influence them in maintaining long-term relationships with the organization. Moreover, employee satisfaction is also an important factor which should be dealt sophistically. The employees are the core communicators who interact with the customers. Thus, job sati sfaction and continued training programs are essential for enhancing the relationship among the customers and the organization. Managing the Customer Relationship TelePacific is renowned for providing excellent services to its customers along with quality network coverage. In order to measure the performances of their employees the company has implemented various metrics which create accountability and visibility across the organization. The metrics are reviewed every week on an organizational level discussing relevant issues and developing customer experiences through their services. One of the core commitments of the company is to enhance the relationship with the existing customers and to introduce innovative products for attracting new customers. Thus, Customer Relationship Management (CRM) is an effective tool for maintaining long-term relationships with individual customers. The strategies of CRM help create new and shared value for individual customers that leads to building preferences for the organization ultimately generating appropriate outcomes related to business results (TelePacific Communications, 2012) . The company enables customers for communicating with the top level management by providing them direct phone numbers regarding any issue. In addition, TelePacific can invite ideas from customers for jointly planning and developing values distinct to the class of customer. Furthermore, the management can collaborate with the distribution channels for enhancing individual customer satisfaction. Integrating customers’ suggestion into their technologies will develop their participation and involvement with the company. Moreover, e-marketing is growing rapidly as a competent tool for promoting a company and its products. Various strategies are being employed by organizations to attract the attention of the customers in order to promote their unique products and services offered. Social networking sites are quite common these days to promote c ompany’s products. The use of social networking sites has developed immensely among the younger generations and corporate. Therefore, generating awareness of the services offered by TelePacific through Facebook or Twitter will attract new customers. Furthermore, it gives the company an opportunity to interact directly with the individual customers and identify the common desires and evolving trends.